Our mission is simple: we connect people with the cold through products, resources, and community.
We are here for you.
How It Started
The Cold Plunge Store was founded in 2022 by a former First Responder and collegiate athlete who has been using cold therapy for decades. When it came time to search for an at-home cold therapy tub there wasn't a central platform available to compare prices or products. Our founder then took matters into his own hands and built a store for anyone to explore the variety of cold plunges available to match their their lifestyle or business.
How It's Going
Today, The Cold Plunge Store has assisted thousands of customers in connecting with the cold through their informational resources, product knowledge, and wide variety of products. In just a few years we've expanded our team to provide the utmost service to our customers, furthering our mission of linking people with cold therapy tools for their homes or businesses.
Meet Our Team
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Dakota Ennis
Co-Founder
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Al Hamed
Co-Founder
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Kimber Doll
Customer Experience
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Sumanth Jois
Web Design
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Destany Ennis
Business Development
Meet Our Athletes
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Brad Dunn
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Larissa Cottle
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Jimmy Queen
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Jojo Snow
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Dr. Matt Weist
Meet Our Experts
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Dr. Tyler Bowman
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Dr. Matt Weist
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Kasie Ennis
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What is cold therapy?
Cold therapy is a form of cold stress that will activate the body’s internal healing mechanisms. There are many forms of cold therapy tubs and chambers that will give you all of the benefits of cold therapy. These methods may include using a chiller combined with cold plunge, or adding ice to a cold tub or ice barrel. Most commonly cold therapy is used for athletic recovery or mental clarity.
What are the benifits of a cold plunge?
Some of the benefits of using a cold plunge may include pain relief, recovery, mental focus, body health, lowering inflammation in the body, and better sleep.
What is the difference between and Ice Bath and a Cold Plunge?
The difference between an ice bath and a cold plunge is that you typically don’t have to add ice to a cold plunge with a chiller unit. With an ice bath you will simply add the ice, and drain the tub when finished. With a cold plunge the chiller will circulate and filter the water so there will be less frequent draining and filling the tub.
What is the optimum temperature for an ice bath?
The optimum temperature really depends on the individual and the goals they may have. The standard temperature is 50-59 degrees F for at least 5-10 minutes. Although, high performance athletes may use colder temperatures between 42-50 degrees F with a duration of 3-6 minutes.
Are ice baths healthy?
Yes, as a general statement ice baths are healthy for you if they are used correctly. Before using any of our ice baths or cold plunges please read the manufacturer's suggestions on temperatures and time in the water. If you have more specific questions on the health benefits don’t hesitate to fill out the contact us form below.
Is an ice bath better than a cold shower?
Although there is value to taking a cold shower every now and then. Ice baths and cold plunges will have an immediate effect on your entire body. The only way to truly reach consistent application of the cold is to fully submerge the body for a set duration of time.
How long should you soak in an ice bath or cold plunge?
The standard temperature is 50-59 degrees F for at least 5-10 minutes. Although, high performance athletes may use colder temperatures between 42-50 degrees F with a duration of 3-6 minutes.
How do you take an ice bath?
For beginners the best way is to submerge your body into the water while keeping your hands and head above the water. Focus on your breathing and remain calm as the first few minutes are always the hardest. Typically the bath would last about 5-10 minutes.
More experienced methods may include a quick head dunk into the water and keeping hands in the water for full recovery benefits. We also recommend using a colder temperature for a shorter amount of time.